Email Marketing

Constant-Contact-Marketing-Analytics

Lesson Objectives

  • Introduction to Constant Contact
  • Learn to Build and Manage Email Lists
  • Review and Design with Newsletter Templates
  • Understand List Segregation (Public, Private, Programs, etc)
  • Design Event Invitations and Landing Pages
  • Understand the Value of Member Surveys and How to Use Them
  • Discuss Cost versus Value

Next Class: 11/21/17

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